Note: Spending some time recently with a client, helping them sort through their data aggregation and clean-up, gave me the opportunity to catch up with Randa Minkarah, Co-Founder & COO from Transform Randa and I talked about the challenges that companies are still having regarding not only being “data-driven” but also turning their data into insights to get what they (actually) want – more revenue. Randa details below a few simple steps (and simple home truths) about this process. Enjoy! Pat
Generating Sustainable Revenues from Your Data
by Randa Mikarah - Transform Digital - @Randam2
There is no question that year after year...
Reward Behavior Not Actions
When my children were small; I got an excellent piece of advice as to how to discipline them without crushing their spirit. When (not if) they did something that wasn't moving them in the direction that was going to make for a great outcome - it was suggested to me that I should affirm my belief in them first and then condemn the behavior.
"I love you...but I'm not fond of (insert action here)." By phrasing it this way they understand that THEY weren't "bad," it was THE BEHAVIOR that needed to be corrected. In essence saying, "THIS...
7 things to look at - when things START to crack.
#LeadershipMinit - As the old saying goes, “You can’t bake a cake without cracking a few eggs.” Mistakes or failures (cracks) can teach you where you need to concentrate your attention or training.
Leading teams is not set & forget. It requires your attention. The first thing to do is observe. How is the team progressing? Note: This is where you need to discount the wins you have been getting in financial metrics, safety, morale etc. and instead watch for any pressures that are building as these will reveal where the cracks...
#LeadershipMinit - It's an adage - but a good one. One of the best team productivity hacks I've learned is to hire people who are better/smarter than you are. Actively work to ensure you're the “dumbest” person in the room.
It allows you to ask questions.
Asking questions allows you to both learn and to provide your team with the knowledge that you value their expertise, input, and opinions. A well-formed question is the best flashlight. Questions provide insights that statements will never recognize.
Over time being the "dumbest person on the team" has trickle-down benefits - a team that knows you value them, knows you're open to listening to them...
[Lessons learned by spending a day with an icon of the 20th Century and the man sent to create a portrait of him.] Many years ago (1980's) I was fortunate enough to be the assistant for one of the great photographers of the last half of the last century - Brian Lanker. I got a call from him saying that we had to go and shoot Muhammad Ali for Sports Illustrated at his home in a exclusive section of LA.
We were allowed a quick look around to see where we might want to take the portrait and we initially picked...
Thought LeadershipRead more
Great post by Dan Rockwell (@leadeshipfreak) His blogs are some of my favorites on leadership. I especially like to read the comments under some of his posts. That is where I found this gem: "Develop, don't fix." by a commenter (bhall03).
Check out Dan's origianl post here:
12 WAYS SERVANT LEADERS SERVE OTHERS SO OTHERS ARE FREE TO SERVE OTHERS
Thought LeadershipRead more
"A leader who must control every aspect of the work being done will only ever grasp as far as their own arms can reach." - PJS
Legacy organizations and corporate institutions are filled with inertia; cultures that promote a “Tell me what to do” environment.
I once inherited a department where my predecessor had purposely silo'd the department to develop a mystique about their work. Promoting that her team’s work was “black magic, smoke, and mirrors” was how she felt she could best retain her position.
The effect of this type of leadership (really managing not leadership) was that she also compartmentalized all...
"This is one of the most brilliant examples of being America’s national hometown newspaper I’ve seen in digital action. It’s a campaign that offers next to nothing in terms of prizes or rewards — or, to be fair, journalism — but gets right to the heart of mid-sized town school pride. It showers attention on high school sports — something utterly neglected as local news has withered..." - PandoDaily
Shortly after taking the reins at a division of USA TODY Sports it became clear that the technology challenges that the division had been having had lead to a shortfall in ad banner...
Off CenterRead more